Say only half of the homes have lawns, a conservative estimate, that's still more than 75,000 lawns.
- X 6 (a six-month grass-clipping season)
- X 2 (mowing twice a month)
- X $40 (a reasonable guess at how much it costs to mow a lawn)
- = $36.7 million
Again, this is very rough estimate, but that's a whole lot of money to spend on lawn care.